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Optimizing, 3types Of Content With 3 Different Media

Everybodys primary goal in search optimization is to get their own sites content to rank first or closer to first rank for specific keywords. If, however, you are having trouble doing that the following ideas will help you, but just make sure that the content is branded well enough so people know who to credit for it.
We are going to see how
* SEO Title,
*Meta Description,
*Meta Keywords, and
*H1 Tags are going to work with 1.YouTube Videos, 2. Slide Share Presentations, and 3. Flickr Photos, with a stronger domain authority.
1. YouTube Videos:
YouTube is a video-sharing website on which users can upload, share, and view videos. YouTube is a web-service that allows anybody to post their video files and share them with other people. It is owned by Google; hence videos are well ranked in search results. The following parts of YouTube details are used for the video pages SEO optimization.
*SEO Title: The most important SEO element in your video pages is the Video Title. This is where you will want your brand name and keywords if you can fit them both together. You Tube will append YouTube to the end of the title.
*Meta Description: Your video pages Meta Description will be taken from your video description. Doing this is little tricky as some people like to include their link first to get clicks from their videos to their website. But if you can include that along with a keyword enhanced description within 160 characters youre all set & ready.
*Meta Keyword: Google may not much care about of Meta Keywords, but be sure to use them at least just for an enhancement. The tags of your video are used as the Meta keyword for the video page. You Tube separates keyword phrases by space & not comma, so be careful to put the quotes around a keyword phrase.
*H1 Tag: Your title will be again used in H1 tags by YouTube.
Dont forget to use the YouTubes own keyword tool for keyword ideas based on video search.
2. SlideShare Presentation:
SlideShare is the worlds largest community for sharing presentations. With 60 million monthly visitors and 130 million page views, it is one among the most visited 200 websites in the world. Besides presentations, SlideShare also supports documents, PDFs, videos and webinars. Have you got any Power Point Presentation that you could like to share from webinars, seminars etc? This Slide Share will help you, & the following will help you optimize those presentations for search.
*SEO Title: The SEO title for your presentation page is simply the title of your presentation. You can completely use the 70 characters as your desire because SlideShare doesnt append their name to the title. You can use up to 3,000 characters, but only the first160 characters will count.
*Meta Description: The Meta Description for your presentation page is the presentations description.
*Meta Keyword: Meta Keywords for your presentation pages are derived from the presentation tag that you enter. The limit is only up to 20.
*H1 Tag: SlideShare will use your presentations title in H1 tag also.
Although the links do not count for SEO value, you can include links in your PowerPoint presentation so that people can click it while viewing your presentation on SlideShare. Be sure to include those to get traffic back to your website.
3. Flickr Photos:
Flickr is almost certainly the best online photo management and sharing application in the world. Show off your favorite photos and videos to the world. Flickr is home to over five billion of the worlds photos. Flickr is always in your back pocket with apps for iPhone, Windows 7, Android, and more. Popping up in image search results can be a powerful way to generate traffic, and one of the top image networks is easily Flickr. Below is how to optimize your images for SEO and traffic generation back to your website.
*SEO Title: Your image pages SEO title will be used as the title of your image. Flickr will append Flickr to the end of the title.
*Meta Description: Your video pages Meta Description will be taken from your video description. The image description is a great place to add your link; you can use anchor text to come back from the link to your website.
*Meta Keyword: The Meta Keyword is derived from the image tags itself. These tags also helps users search for images on Flickr, so be sure to add some good photos.
*H1 Tags: Flickr will be using your image title again in H1 tags.
If you want to use your images for link building, then upload them with Creative Commons rights, and in your image description after the first 160 characters, note that anyone can use the image freely if they link back to your website using the following link and anchor text. It can be a great way to share images that bloggers might use in their posts, infographics, etc
Have a Nice Day

About the Author:
Joseph is a Software developer and freelancer writes in blogs and develops free website services. He and his wife are working on different websites and free java tools. Some of the websites are given below.
www.prcompanion.com

SEO tips for bloggers

You have a new blog where you share your ideas, life and/or advice, and of course you want people who are interested in the topic to find it, start following it, share your ideas and comment on your posts. The problem is, where are the readers? How should people find your blog?

Over 90 % of all Internet users are using search engines, mainly Google, and they are the main sources of traffic. And as you probably already know, Search Engine Optimization (SEO) is a technique that helps search engines to find and rank your site higher in organic search results.

So, what to take into consideration when writing a blog – in SEO perspective?

Content is King

Yes, this is a cliché, but so true.

There is not really an ideal length of a blog post, and to keep up your readers’ interest and the natural look of the blog (and your own motivation to write), the best is to vary the length from post to post.

Do not copy any content unless you clearly show that it is copied. Be careful with guest bloggers and make sure if you publish an article that some other person has written that it is unique. Copied content can lead to penalization from Google.

Sitewide Keyword Strategy and Keyword Usage

Sitewide keyword strategy helps you to determine the emphasis of your blog. If your blog is about Search Engine Marketing, your common subjects to discuss about are most likely about e.g. Google AdWords, Analytics and PPC. If your blog is about Graphic Design, your focus on content is something very different.

These keywords should be, and most likely they will be, prominent on most pages of your blog.

For each article you should identify 2-3 keywords that you are hoping your article will rank for in Google. Think first what keywords you would use if you were looking for information about the topic from Google. Those are most likely common keywords for other people to use as well.

Try to have as keyword-rich content as possible by repeating these keywords in the article several times. But remember: you are writing the article for humans, not for search engines. So don’t ruin the article by stuffing it with keywords, just for the sake of SEO.

Titles

Try to avoid using auto-generated titles, titles should be hand-crafted. This means both post titles and category page titles. An ideal post title is seldom an ideal title tag, and title is one of the most important parts of onsite optimization.

Start the title preferably with the most important keyword of the article, i.e. the keyword you are wishing to rank for. You can use the other keywords as well in the title, just remember that the length of a title shouldn’t be more than 65 characters.

Internal Linking

Internal linking is a good way for search engines and also for your readers to understand your subject matter and get access to older content. Internal links are links to old posts, or other pages on your site/blog.

Try to reference from most of your new posts to some old blog post. The better the earlier you do it in your article.

Make also sure that the your sidebars have archives (and tags) listed and that the links are standard HTML links (search engines can’t read flash/javascript).

External Link Building

Links coming to the page is one of the important parameters that search engines look when they are evaluating how the page should rank. How can you get links from other websites to your blogpost?

First of all: write great content. If your article is outstanding, it is not difficult get links to it. You can also ask for links by contacting other sites that are related to the topic of your blog/blogpost. And again, it is easier to get those links if you give them a good reason to link, like a great article.

Try to be social and make it easy for people to share your article. Twitter, Facebook, Google+, StumbleUpon, Delicious… Be social.

Videos and Images

When you search something in Google, you may notice that videos are showing very near the top. It is not that surprising, because YouTube, the second largest search engine in the world, is owned by Google.

You can try video blogging every now and then instead of just writing posts. Use the same keywords in the descriptions and the title of your video that you would use in your normal blog post.

Images are good way to make the article more colorful and also to summarize some things, like a flow chart or graph. These images should be optimized as well so that the search engines can “read” the images. Tagged images can drive loads of traffic to your site from places like Google Images.

If you are a WordPress user, make sure that you put in relevant image titles, alternate text and descriptions when you upload an image.

Be Careful with Which Pages Get Indexed

If you have pages in your blog that are literally content-less,  e.g. enlarged photo pages, or that are similar to other pages, like printer-friendly pages, make sure that they won’t get indexed.

You can check from Google by using [site:] operator (search in Google for [site:www.yoursite.com]) which pages shouldn’t appear to the search results and then disallow them in your robots.txt -file.

Last but not Least…

Always remember why you are blogging, and what are you blogging about, and who are your readers, or who would you want your readers to be. The best blogs are blogs where you write about your passion, not those that are targeted to search engines. The blogs written with heart are usually those that are attracting readers most and also ranking the best.

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